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Lou uses great documents and experiences to illustrate the concepts being taught. You get realistic representations of marketing materials, forms and deals. Thanks to this course, I am well on my way to realizing my real estate investing goals.”
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Atlanta, GA
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Powerful Real Estate Investing article
Do You Want To Sell
Your Rehab Fast?
Mortgage Rates Home Mortgage Real Estate Mortgages National Mortgage Rates
That’s an obvious question – we all do! So what is the trick? So much time and money is spent on systems updates, roofs, and structural issues, that many times there’s nothing left for what really makes the sale: what your potential buyers see. And more importantly, what they fall in love with.
People don’t walk into your house, and say, “Wow, they have all new
electric. Let's buy.” That’s just a core expectation. The trick to
selling houses fast is to seduce your customers to fall in love when
they walk through. It has to feel like a home to them.
The two most inexpensive yet surefire ways we have found to create this atmosphere is through color and through decorating.
A tastefully decorated house really stands out
from the others. New house builders learned this a long time ago.
Why do you suppose they hire interior decorators? But they have the
advantage of creating one masterpiece to sell many. Rehabbers don’t
have that luxury. But we discovered that a house can be “staged” to
feel like a lived in home. Staging is the art of artistically
placing décor items around the house. Perhaps a colorful place
setting on the kitchen counter along with open coffee beans for
aroma, and an open recipe book turned to a colorful picture.
Bathrooms dressed up with beautiful towels, sweet smelling soaps,
and window treatments as shower curtains. Finally, fireplace mantels
decorated as if the family was already living there.
But even staging doesn’t create the ambience you need. It is the warmth that comes from color. You may have heard to use a white-on-white color scheme to remain neutral and not turn anyone off. The truth is – no one is turned ON either. Buyers aren’t attracted to all white houses. At best, there’s no emotion. With the use of contemporary designer colors, however, these same people fall in love with the home. That’s the emotion that sells. When they love, they buy. And they fall in love with houses that are brought to life with full color.
Best of Success & Abundance,
Lou Castillo,
Real Estate Investing
National Trainer and Mentor....
www.InvestorRiches.com
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Lou! I’m committed to becoming a successful investor! Send me your
‘Real Estate Money Magic’ in hard copy plus your 2 CD "Real Estate
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$115,000 in NET Profits...
"Lou, Thanks to your real estate
investing system, I'm on track to make $115,000 this
year in net profits! I highly recommend your system to
everyone who wants to be successful in real estate!"
Gary Couvillion,
Birmingham, Alabama
...Over $2,000,000 This Year!
Lou, We keep ratcheting up
our goals. This year so far we have acquired over
$2,000,000 in real estate (not big dollar houses
either, all starter homes under $175,000).
I owe it all to you! The foundation of our business is what you
laid out for me and I can't thank you enough!
John Panico
- Gainesville, GA
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